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Use case

Know who to call before you call.

A short WhatsApp journey asks the questions your sales team would ask, saves the answers and routes ready leads to a person.

Illustrative journey

The journey, step by step

  1. A prospect says hello

    A keyword or pattern starts the lead qualification journey.

    Hi, I saw your ad for a gold loan.

  2. Three quick questions

    Answers are saved as contact attributes.

    How much do you need?

    Under ₹1 lakh₹1–5 lakhAbove ₹5 lakh
  3. Permission to follow up

    A "Yes" becomes an opt-in entry in the consent ledger, with this chat as the source.

    May we send you offers on WhatsApp?

    YesNo
  4. Ready leads go to Sales

    Routed to the Sales team by tag; others get a polite close.

    Thanks, Sunil. Neha from our team will message you shortly.

What you set up

  1. 01The lead qualification journey, adjusted to your questions
  2. 02Contact attributes for the answers
  3. 03A Sales team and routing rule
  4. 04Away messages for out-of-hours leads

Guardrails built in

  • Opt-in captured in the conversation with its source
  • No marketing follow-ups without an opt-in
  • One journey per contact at a time, so customers never get two scripts at once

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